History

1889

1889

Establishment of the DOXA factory in Le Locle, under the name «Georges Ducommun, Fabriques Doxa».

1907

1907

G. Ducommun requests a patent for the DOXA 8-Day, a watch movement especially designed for the dashboard of cars.

1910

1910

The brand DOXA is registered and the factory is renamed «Doxa Watch Factory». According to the request for registration of the brand, the company may produce all parts of a watch.

1918

1918

Further expansions of the factory. At this period, DOXA has a staff of some hundreds of employees.

1925

1925

G. Ducommun is elected vice president of the International Horology Group and president of the Swiss Horology Association at the International Exhibit of the Decorative Arts in Paris. DOXA is member of the jury.

1936

1936

Death of G. Ducommun at the age of 68. The company is taken over by his son-in-law Jacques Nardin, grandson of Ulysse Nardin, famous watchmaker of Le Locle.

1939

1939

50th anniversary of DOXA and publication of the book Doxa 1889 – 1939. The company participates at the national exhibition in Zurich.

1944

1944

The factory is renamed «Manufacture des Montres DOXA». DOXA commercializes wrist-watches with a special hand as date indicator.

1949

1949

60th Anniversary of DOXA and publication of the book «10 Fables of La Fontaine».

1954

1954

DOXA offers a golden watch to the members of the German Soccer Team to celebrate their victory at the World Championship in Berne.

1957

1957

Start of the cult series DOXA Grafic, whose elegant and simple style had been inspired by the Bauhaus movement.

1964

1964

DOXA receives the first prize at the National Exhibition in Lausanne, in the category «new line».

1967

1967

The wrist-watch for divers, DOXA SUB is put on the market. It functions to a depth of 300 meters. It has two important innovations: an orange dial, which improves the readability under water and a rotating bezel to indicate the remaining diving time.

1969 – 1979

1969 – 1979

The DOXA SUB watches are the official watch of the Elite Diving Troops of the Swiss Army.

1997

1997

The Jenny family, active in the watch making industry for four generations, purchases DOXA. The headquarters are transferred to Bienne, Switzerland and Romeo F. Jenny is appointed as the CEO of the company.

2002

2002

Re-launch of the DOXA SUB 300T.

2007

2007

Re-launch of the DOXA Grafic for the 50th anniversary of the creation of that series.

2009

2009

120 years since the establishment of DOXA.

DOXA designs a special series «Château des Monts» for this occasion and publishes the book «DOXA 1889».

2010

2010

DOXA is celebrating the establishment of the «DOXA Charity Library» at Huilei Primary School at Changping, Beijing, China.

2012

2012

From April 4 to October 21, 2012, DOXA, together with the watch museum «Château des Monts» in Le Locle, presented an overview of its rich history. It is worth noting that the exhibition took place in the rooms of the manor purchased by Georges Ducommun in 1912.

2014

2014

DOXA is celebrating 125 years of Swiss Made horological excellence. Therefore DOXA has created the 8 DAYS MANUFACTURE. Driven by an original DOXA manufacture movement, this timepiece is a perfect representative of our heritage and a mechanical piece-of-art. Our specially created watch is homage to DOXA’s inspired founder, Georges Ducommun.

2014

2014

DOXA sets a new submersion record as the official timekeeper for Fabien Cousteau’s historic underwater Mission 31.

«Un coup de lime bien donne ne prend pas plus de temps qu’un coup de lime mal donne.»

Georges Ducommun, fondateur de la Manufacture
des Montres DOXA, Le Locle. 1889

english version

«A good stroke of the file does not need more time than a mediocre stroke.»

Georges Ducommun, fondateur de la Manufacture
des Montres DOXA, Le Locle. 1889

french version